Consulting

Brand consulting

I define your brand's identity strategy and coordinate a coherent visual system with Teix.

Why it matters

Before a logo, you need a strategy: who you speak to, what sets you apart from competitors, and how you want to be remembered.

That groundwork is what I do as a consultant, and once it's clear, I coordinate with Teix's design team to build the visual system — logo, colour, typography and applications — so everything speaks the same language.

The engagement

What's included

  • Strategy before aesthetics

    I define your brand's positioning before anything gets drawn.

  • Audit if you already have a brand

    I review what you have and decide with you what to keep and what to evolve.

  • Visual system coordination

    Logo, colour, typography and tone of voice — a system, not loose pieces.

  • Brand guidelines

    I make sure Teix hands you clear rules so the brand looks consistent on any medium.

  • Real-world applications

    Website, social, signage — I check the system works in practice, not just in a presentation.

  • Long-term coherence

    I oversee that future pieces follow the same criteria, even if another provider makes them.

How it works

Three steps

  1. Strategy: we define who you speak to, what sets you apart, and how you want to be remembered.

  2. System and budget: I coordinate the full visual system with Teix, at a fixed price.

  3. Delivery and application: I check real pieces (website, social, signage) respect the system.

Answered

Frequently asked

Do you only make logos?

No. The logo is one piece of the system. My job as a consultant is defining the full strategy before anything gets designed.

Can you redesign my current brand?

Yes. We audit what you have and decide together what to keep (what already works) and what to evolve.

Does it include social media design?

Yes, it can be part of the system so your channels speak the same visual language as the rest of your brand.

Shall we talk about your project?

Tell me what you need and I'll give you a clear quote, no obligation.

I want a brand with a strategy